DISCOVER

An Olfactory Monologue of the soul, Where Emotions Resonate at the Tip of the Nose.

About PROFILE

Founded in 2022, PROFILE niche fragrance brand focused on creating scents that resonate with various personality traits, to invite individuals to embrace the diverse and sometimes contradicting aspects of their personalities or identities. To better reflect the complexity of human nature, they use psychologically nuanced and paradoxical names for their scents.

Their Inspiration

PROFILE draws inspiration from the art of profiling. They view the role of a perfumer similar to that of profiler—an expert who understands the intricacies of human nature. Rather than to define, they encourage individuals to explore their identities through their fragrances.

Collaboration with International Perfume Experts

They collaborate with internationally renowned fragrance companies and expert perfumers, utilising Firmenich's latest fragrance formulations, to create a dynamic olfactory experience.

Pet-Friendly Formulations

Our fragrances are pet-friendly, using plant-based or natural extracts as ingredients to minimize irritation to pets' skin or respiratory systems.

The Stand Outs

MEET THE PERFUMERS

Hamid Merati-Kashani

Hamid Merati-Kashani is a renowned perfumer at Firmenich, with roots in Germany and Iran. Growing up in Isfahan, surrounded by rose fields, sparked his passion for perfumery. He prides himself on being 'Iranian in education and German in organisation,' and his upbringing influences his collaborative approach to work. Dedicated to his clients, he embodies Firmenich's motto 'think client' and believes in sharing knowledge and giving back to the community.

Hamid's global career includes collaborations with prestigious brands like Carolina Herrera, Jean Paul Gaultier, and Yves Saint Laurent. He is particularly inspired by the Middle East's unique olfactive culture, stating, 'the customer teaches me!' His successful fragrances, such as Parfums de Marly Layton and Pegasus, reflect his commitment to creating memorable scents. Hamid views his clients as his roadmap, continuously learning from them while striving to craft unique fragrances.

Florian Gallo

As a true millennial, Florian embraces new technologies and artificial intelligence as tools to enhance his creative process. His passion for discovery and exploration, his innovative approach in perfumery, his dedication and his constant hunt for new ideas has made him a rising start in the world of perfumery.

Raised in Paris by scientist parents, he was set up for a path in engineering. However, his shared passion of cooking with his mother has developed a creative curiosity within him. Which coupled by his determination to enter the perfume industry, he eventually was admitted into ISIPICA in 2012 and later the Robertet school in Grasse. In 2019, he was honored with the International Perfumer-Creator award from the Société Française des Parfumeurs for a tobacco-themed composition, reflecting his belief that sensitivity to emotions and raw materials is a strength that enriches his artistry.