DISCOVER
With Love, Be Blessed.
About ZHUFU
Rooted in nature and sustainability, ZHUFU’s creations resonate deeply within the soul, transforming beauty into an experience that transcends the senses. By embracing the essence of the natural world, ZHUFU invites individuals to engage with their surroundings in a more profound and meaningful way.
Their Inspiration
ZHUFU draws inspiration from the timeless blessing of bamboo, encapsulating the delicate balance between fleeting joy and enduring serenity. Each fragrance serves as a tribute to the beauty of the present moment, harmoniously blending the purity of essential oils with mindful, eco-conscious design.
Embodying Emotion and Blessing Culture
The brand name ZHUFU (竹浮) echoes the Mandarin word for “blessing” (祝福), emphasising the philosophy of carrying blessings through the art of fragrance. Each scent becomes a vessel for heartfelt emotions and well-wishes.
Sustainable Design
ZHUFU emphasises sustainability and inclusivity in its packaging by using FSC-certified paper components and structured paper linings to eliminate EVA foam and plastic. Metal parts are recycled and remanufactured to reduce waste. Accessibility is also enhanced with Braille added on nearly all products. They also incorporate product manuals which can be detached as fragrance cards or postcards, showcasing the brand's commitment to eco-friendliness, innovation, and inclusivity.
Incorporation of Natural Oils
ZHUFU utilises natural essential oils to create fragrances that blend the beauty of scent with the purity of spirit, celebrating the essence of nature.
The Stand Outs
The Bottle
The fragrance bottle draws inspiration from the graceful form of bamboo, with the character 福 (blessing) engraved on its base, symbolising prosperity and goodwill.